100% 需求文档静态原型 · 示例数据
APP 内落地页
① 单一主线 B-1 → B-7(含 S-5)
分享 · 信用等级图 B-6s
分享 · 邀请码组件 B-7s
全状态补全
② 邀请码异常弹窗 · 放号承接
邀请码异常 4 弹窗
排队放号通知 + 开通
入口落地 · 首页
③ 首页入口与提醒
首页 · Shield Pay 入口 + Banner
多渠道触达
④ 五渠道 · 一页一屏
C-1 邮件邀请函
C-2 WhatsApp 私信
C-3 App Push
C-4 首页弹窗
C-5 Facebook 帖子
Scroll to move · Ctrl/⌘ + wheel to zoom
APP 内落地页

APP 内落地页 · 单一主线(不区分买卖家)

按 2026-09-20 提供的 UI 更新。主线:邀请码 → 开通成功 → 交易流程 → 买卖双方权益 → 等级 → 邀请码 → Pay 首页。无码进入排队,分享有效助力后更新排位,运营放号后领取邀请码。图中数据均为演示;排队示例已统一,非线上业务数据。

B-1落地页 · 带邀请码进来邮件 / WhatsApp / Push / 弹窗 点开
9:41

Your Exclusive Invitation Code

Activate Early Access
No invitation code?

Benefits of Using Shield Pay

100% Refund Service

If the Payee does not complete what was agreed, you will receive a full refund.

Report an Issue

You can raise a dispute within 15 days if something goes wrong.

See the Payee’s reputation

You can review ratings and feedback before you pay, helping you make an informed decision.

Funds held by OPay

Your funds are released to the Payee only after you confirm that the agreed terms have been met.

B-1n落地页 · 没带邀请码进来Facebook / 首页 Banner 点开
9:41

Your Exclusive Invitation Code

Activate Early Access
No invitation code?

Benefits of Using Shield Pay

100% Refund Service

If the Payee does not complete what was agreed, you will receive a full refund.

Report an Issue

You can raise a dispute within 15 days if something goes wrong.

See the Payee’s reputation

You can review ratings and feedback before you pay, helping you make an informed decision.

Funds held by OPay

Your funds are released to the Payee only after you confirm that the agreed terms have been met.

B-2申请排队 · 等候页无码分支 · 插队裂变
9:41
You’re on the Waitlist
ⓥ Application Successful! Your Spot Is Saved

You’re on the Waitlist

4,004
20%
Opened today: 250 spots · About 4 days until your turn

When your turn comes, you’ll also get:

Make and receive protected payments with one activation

Exclusive invitation codes to share with friends (valid for 30 days)

An exclusive Trust Level with more benefits at higher levels

Share Link and Move Up
B-2b分享加速 · 成功页有效助力生效后更新 · 非点击即奖励
9:41
You Moved Up!
ⓥ Application Successful! Your Spot Is Saved

You Moved Up!

3,503
30%
Moved up 501 queue positions! About 1 day sooner

When your turn comes, you’ll also get:

Make and receive protected payments with one activation

Exclusive invitation codes to share with friends (valid for 30 days)

An exclusive Trust Level with more benefits at higher levels

Back
B-2s分享 · 选择渠道点「分享」后弹出 · 半弹窗
9:41
You’re on the Waitlist
ⓥ Application Successful! Your Spot Is Saved

You’re on the Waitlist

4,004
20%
Opened today: 250 spots · About 4 days until your turn

When your turn comes, you’ll also get:

Make and receive protected payments with one activation

Exclusive invitation codes to share with friends (valid for 30 days)

An exclusive Trust Level with more benefits at higher levels

Share Link and Move Up
×

Share with friends to move up!

Whatsapp
Contact
SMS
Facebook
X/Twitter
B-3恭喜 · 获得内测资格输码成功后第一屏
9:41
Welcome to Shield Pay

Congratulations!

Shield Pay is now active for you

Your Beta Tester No.

00002716

Your invited Shield Pay access is ready.

How Shield Pay Protects Payments
B-4担保交易怎么用不选角色 · 5 步通用流程
9:41
How Shield Pay Protects Payments

5 simple steps

Protection from agreement to release

1

Agree Trade Details

The Payer and Payee agree on amount and terms.

2

OPay holds the payment

The money stays secured until confirmation.

3

The Payee completes the agreement

Deliver the item or complete the service.

4

The Payer confirms delivery

Review and confirm everything is as agreed.

5

Payment is released

OPay releases the payment to the Payee.

View My Exclusive Benefits
B-5权益 ①:作为买家4 点 · 含 0 手续费 · 下一步进 S-5
9:41
Exclusive Benefits
As a Payer

Get 4 Layers of Payment Protection

You can pay any Payee with Shield Pay. They need no beta access.
100% Refund Service

If the Payee does not complete what was agreed, you will receive a full refund.

Report an Issue

You can raise a dispute within 15 days if something goes wrong.

See the Payee’s reputation

You can review ratings and feedback before you pay, helping you make an informed decision.

Funds held by OPay

Your funds are released to the Payee only after you confirm that the agreed terms have been met.

Next
S-5权益 ②:作为卖家同一用户续看 · 4 点 · 含 0 佣金
9:41
Exclusive Benefits
As a Payee

4 Ways to Get Paid with Confidence

You can receive payments from any Payer with Shield Pay. They need no beta access.
Turn More Requests Into Payments

Give Payers the confidence to pay, even when they don’t know you.

Stops Payment Abuse

Blocks non-payment abuse and unfair refund claims.

Fast payout after completion

Higher Trust Levels unlock faster payouts; Platinum and above get large payments instantly.

Fast Payouts · 0 Bad Debt

During the beta, there is no payment or service fee. You get the full payment amount.

Next
B-6开出等级 · 承接页点「分享我的信用等级」见 B-6s
9:41

You Are a Silver Beta Tester

Your Trust Level

Silver

Invitation Code5 Codes
Service Fee₦ 0.00

Benefits by Level · Invitation Code Allowance

Bronze1 Code
Silver5 Codes
Gold10 Codes
Platinum20 Codes
Diamond100 Codes
Share My Trust Level
View My Invitation Codes
B-6s晒出我的等级分享物是一张海报图 · B-6 点进来
9:41

You Are a Silver Beta Tester

Your Trust Level

Silver

Invitation Code5 Codes
Service Fee₦ 0.00

Benefits by Level · Invitation Code Allowance

Bronze1 Code
Silver5 Codes
Gold10 Codes
Platinum20 Codes
Diamond100 Codes
Share My Trust Level
View My Invitation Codes
×

Share My Level

OPay ·

Your Shield Pay Trust Level

Silver

C***yl · No. 8,642 Shield Pay Beta Tester

Invitation Code5 Codes
Service Fee₦ 0.00
Safer Payments with Shield Pay

OPay holds the Payer’s payment
The payment is released to the Payee after approval

Whatsapp
Contact
SMS
Facebook
X/Twitter
B-7我的邀请码券上并排复制/分享 · 复制后 toast
9:41
Invitation Codes

My Invitation Codes Silver

5 Invitation Codes expire after 30 days if unused

2/5 Available
Shield Pay Invite Code
7 J Y 2 9

Expires in 23:14:07

Copy
Share
Shield Pay Invite Code
4 O P 1 7

Valid for 30 Days

Copy
Share
Shield Pay Invite Code
7 J Y 2 9

Activated

Used
Shield Pay Invite Code
7 J * * *

Expired

Invalid
Shield Pay Invite Code
7 J * * *

Expired

Invalid
Use Shield Pay
B-7s分享邀请码 · 组件点券上「分享」后弹出
9:41
Invitation Codes

My Invitation Codes Silver

5 Invitation Codes expire after 30 days if unused

2/5 Available
Shield Pay Invite Code
7 J Y 2 9

Expires in 23:14:07

Copy
Share
Shield Pay Invite Code
4 O P 1 7

Valid for 30 Days

Copy
Share
Shield Pay Invite Code
7 J Y 2 9

Activated

Used
Shield Pay Invite Code
7 J * * *

Expired

Invalid
Shield Pay Invite Code
7 J * * *

Expired

Invalid
Use Shield Pay
×

Share Your Invitation Code

Try Shield Pay

Your exclusive invitation code

7 J Y 2 9

Valid for 30 days · One person per code

Whatsapp
Contact
SMS
Facebook
X/Twitter
全状态补全

邀请码异常弹窗 · 放号承接

原型此前只画了「一路顺利」的主流程。这一组补齐真实活动跑起来必然遇到的状态:邀请码四种失败提示(不存在 / 已被使用 / 已过期 / 激活数已达上限,四种提示导向完全不同的下一步,均以弹窗形式叠在落地页上,不跳独立页面)、以及排队排到后的两屏承接(通知触达 → 发放邀请码)。

邀请码异常 · 四种弹窗(叠在落地页上,不跳独立页面;四种都给「排队申请」出口,因为走到这一步用户手上确实没有能用的码)
B-1a弹窗 · 邀请码不存在码本身查不到 · 引导重输
9:41

Your Exclusive Invitation Code

Activate Early Access
No invitation code?

Benefits of Using Shield Pay

100% Refund Service

If the Payee does not complete what was agreed, you will receive a full refund.

Report an Issue

You can raise a dispute within 15 days if something goes wrong.

See the Payee’s reputation

You can review ratings and feedback before you pay, helping you make an informed decision.

Funds held by OPay

Your funds are released to the Payee only after you confirm that the agreed terms have been met.

×

Invite code not found

Check for typing errors. Ask your friend to resend the invite link, open OPay APP and the code will automatically be filled in.

Enter Again
No invitation code? Join the waitlist
B-1b弹窗 · 邀请码已被使用已被他人激活 · 引导再要码
9:41

Your Exclusive Invitation Code

Activate Early Access
No invitation code?

Benefits of Using Shield Pay

100% Refund Service

If the Payee does not complete what was agreed, you will receive a full refund.

Report an Issue

You can raise a dispute within 15 days if something goes wrong.

See the Payee’s reputation

You can review ratings and feedback before you pay, helping you make an informed decision.

Funds held by OPay

Your funds are released to the Payee only after you confirm that the agreed terms have been met.

×

This invite code has been used

This code was activated on Jul 26 at 18:22. Each code can be used by one person only. If your friend has a high enough level, they may have more codes to share.

Ask for Another
No invitation code? Join the waitlist
B-1c弹窗 · 邀请码已过期超 30 天失效 · 主推排队
9:41

Your Exclusive Invitation Code

Activate Early Access
No invitation code?

Benefits of Using Shield Pay

100% Refund Service

If the Payee does not complete what was agreed, you will receive a full refund.

Report an Issue

You can raise a dispute within 15 days if something goes wrong.

See the Payee’s reputation

You can review ratings and feedback before you pay, helping you make an informed decision.

Funds held by OPay

Your funds are released to the Payee only after you confirm that the agreed terms have been met.

×

Invite code expired

This code was sent on Jun 24. Its 30-day validity has ended. No replacement or extension is available. You can still join the waitlist.

Join Waitlist
Ask for a New Code
B-1d弹窗 · 邀请码名额已用完超级码 · 激活数达上限
9:41

Your Exclusive Invitation Code

Activate Early Access
No invitation code?

Benefits of Using Shield Pay

100% Refund Service

If the Payee does not complete what was agreed, you will receive a full refund.

Report an Issue

You can raise a dispute within 15 days if something goes wrong.

See the Payee’s reputation

You can review ratings and feedback before you pay, helping you make an informed decision.

Funds held by OPay

Your funds are released to the Payee only after you confirm that the agreed terms have been met.

×

Invite code activation limit reached

This is a multi-use invite code. All activations have been used. Enter a different code or join the waitlist.

Use Another Code
No invitation code? Join the waitlist
排队排到 · 通知触达 + 邀请码发放(排队的产出物就是一个邀请码,可自用也可转赠;不设逾期回收)
B-2c放号通知 · 锁屏触达Push + SMS 双通道
7:15
7:15
星期一 · 7月27日
OPay · Shield Paynow
🎉 轮到你了,邀请码已发放
你申请的 Shield Pay 邀请码已经发到账户里,打开 App 即可查看并开通。
短信 SMS7:15
OPay
[OPay] Your Shield Pay invite code is ready. Open the app to view it: opay.ng/sp/9K2Q7
上滑查看
B-2d排到了 · 邀请码发放排队的产出物就是一个邀请码
7:16
我的邀请码
排到你了!邀请码已经发给你 🎟

轮到你了
这是你的专属邀请码

YOUR INVITE CODE
K7P2Q
复制邀请码
这个码怎么用?
① 自己用:点下方按钮直接开通 Shield Pay
② 送人用:复制或分享给朋友,谁先输入谁开通
⏱ 有效期 30 天(至 8月26日),一码仅限一人使用,过期不予补发。
立即开通 Shield Pay
入口落地

首页 Shield Pay 入口 · 未读担保交易提醒

担保交易入口上线首页第一排(现已升级为 Shield Pay)。To OPay 排下方新增 Shield Pay Banner;当用户有未查看 / 待付款的担保订单时,首页弹出提醒,提供 底部半弹窗(贴合最新交互)与 居中弹窗(老版本样式)两种,主 CTA 统一 OPay 绿。

Pay担保交易付款首页依照截图 7 · 去除截图水印
9:41
I want to pay
Zero risk

No more scam worries

Funds held

Released after you confirm

Why Choose Shield Pay?Learn More ›
In ProgressTo-do

ZHANGSAN FAWAIKUANGTU Silver

◷ Awaiting Payment 23h 57m
Default

fgg 88

₦ 1,002.00
Cancel Order
Pay Now
Pay
Request
Payments
Me
首页首页 · Shield Pay 入口To OPay 排下方 Banner
14:15
Z
Hi, Zhangsan
Available Balance 👁
Transaction History ›
**** ›
+ Add Money
To OPay
To Bank
NEW
Shield Pay
Shield PayNEW
买卖都放心 · 货款 OPay 托管,验收满意后放款
发起
Up to 6%
Airtime
Data
Betting
TV
15% p.a. NEW
SafeBox
Hot
Loan
₦5600
Invitation
More
Saving Challenge 2026🎁
🎯
Special Target
Start small daily, finish big in 2026
Go
👨‍👩‍👧
Share OPay with Others
Help a loved one get their own account in minutes
Home
Rewards
📈Finance
Cards
Me
半弹窗点「开始担保交易」后形象指路 · 可点击收起
14:15
Z
Hi, Zhangsan
Available Balance 👁
Transaction History ›
**** ›
+ Add Money
To OPay
To Bank
NEW
Shield Pay
Up to 6%
Airtime
Data
Betting
TV
15% p.a. NEW
SafeBox
Hot
Loan
₦5600
Invitation
More
Saving Challenge 2026🎁
🎯
Special Target
Start small daily, finish big in 2026
Go
👨‍👩‍👧
Share OPay with Others
Help a loved one get their own account in minutes
Home
Rewards
📈Finance
Cards
Me
Shield Pay 已上线首页 🎉
想用 Shield Pay?入口就在首页第一排Shield Pay
首页 · 第一排快捷入口
To OPay
To Bank
Shield Pay
👆 在这里
知道了,去首页看看
未读提醒底部弹窗 · 待处理提醒Bottom Sheet · 绿色 CTA
14:15
Z
Hi, Zhangsan
Available Balance 👁
Transaction History ›
**** ›
+ Add Money
To OPay
To Bank
NEW
Shield Pay
Shield PayNEW
买卖都放心 · 货款 OPay 托管,验收满意后放款
发起
Up to 6%
Airtime
Data
Betting
TV
15% p.a. NEW
SafeBox
Hot
Loan
₦5600
Invitation
More
Saving Challenge 2026🎁
🎯
Special Target
Start small daily, finish big in 2026
Go
👨‍👩‍👧
Share OPay with Others
Help a loved one get their own account in minutes
Home
Rewards
📈Finance
Cards
Me
You have orders
pending payment
Review and complete your Shield Pay orders
soon to avoid timeout cancellation.
View Later
View Pending Orders
未读提醒居中弹窗 · 待处理提醒老版本居中 Modal
14:15
Z
Hi, Zhangsan
Available Balance 👁
Transaction History ›
**** ›
+ Add Money
To OPay
To Bank
NEW
Shield Pay
Shield PayNEW
买卖都放心 · 货款 OPay 托管,验收满意后放款
发起
Up to 6%
Airtime
Data
Betting
TV
15% p.a. NEW
SafeBox
Hot
Loan
₦5600
Invitation
More
Saving Challenge 2026🎁
🎯
Special Target
Start small daily, finish big in 2026
Go
👨‍👩‍👧
Share OPay with Others
Help a loved one get their own account in minutes
Home
Rewards
📈Finance
Cards
Me
SHIELD PAY
你有 Shield Pay
订单待处理
你有正在进行中的 Shield Pay 订单,
记得及时处理,保障资金与交易安全。
立即查看
关闭
多渠道触达

五渠道触达物料 · 一页一屏拆解

五条渠道各自拆成独立一屏,与上方原型同规格(iPhone 17 · 402×874)平铺对照,每屏下方标注该渠道的投放对象、频次控制与落点。五条渠道共用同一套叙事(限量席位 + 专属邀请码 + 买卖双向保障),差别只在形态与频次:邮件做仪式感、WhatsApp扛量、Push 捞存量、首页弹窗转化最狠也最打扰、Facebook 站外拉新。落点分两种:C-1~C-4 是定向发给指定人的,链接必然带邀请码 → 落 B-1(码已填好,不给排队入口);C-5 是公开投放,不带码 → 落 B-1n(空输入框,才给「先排队」)

C-1 → C-5 · 五渠道物料(C-1~C-4 定向带码 → 落 B-1;C-5 公开投放不带码 → 落 B-1n)
C-1邮件邀请函正式受邀函 · 专属邀请码
9:41
INVITATION
买家/付款,卖家/收款 都放心
诚 邀买家不怕付了钱收不到货,卖家不怕发了货收不到钱
Private Invitation · Seat No. 0087 / 500

Dear Valued Customer,

您被 OPay 从最受信赖的用户中优先甄选,诚邀成为 Shield Pay 首批「体验官」。此为限量受邀名额,专属于您。

  • 买家资金 100% 担保托管,卖家免除恶意拒付
  • 专属邀请码,可转赠亲友、共享席位
  • 优先信用等级与尊贵体验官徽章
您的专属邀请码
NG-7K9Q2
Copy
Accept Invitation
席位将为您保留 72 小时。如需协助,请通过以下方式联系客服:

Email: customerservice@opay-inc.com
Phone: +234 700 888 8328
With appreciation,
The OPay · Shield Pay Team
触达策略对象首批圈选的高信任名单,一人一封,席位号与邀请码由模板变量渲染。频次仅 1 封,72 小时未点击补发一次「席位即将释放」提醒。落点点 Accept Invitation 深链唤起 APP,直落 B-1 并自动回填码。
C-2WhatsApp 私信图文卡片 · VIP 徽章
9:41
触达策略走 YCloud 模板,需 Meta 预审(头图 + 正文 + 按钮结构不可临时改)。尼日利亚打开率最高的渠道,适合承担主要拉新量。落点点 Reserve my seat 直落 B-1
C-3App 站内 Push通知中心 · 招募 Banner
9:41
Notifications
Transactions
Services3
Activities
Exclusive Invite
You're invited: Shield Pay Ambassador

You've been selected for early access to Shield Pay. Limited seats — reserve yours before they're gone.

Become a Shield Pay Ambassador
By invitation · 500 seats only
Reserve →
Jul 06, 2026 15:20View ›
Your invite codes are ready to share

Share Shield Pay with friends and both of you enjoy Shield Pay protection on your first trade.

Jul 06, 2026 09:02View ›
触达策略对象已装 APP 但未开通的存量用户,成本最低。通知中心常驻不过期。复用放号阶段用同一模板推「轮到你了」(见 B-2c)。落点点 View 进 B-1
C-4App 首页弹窗打开即见 · 居中受邀
9:41
ZHi, Zhangsan
Available Balance 👁Transaction History ›
**** ›+ Add Money
To OPay
To Bank
Shield Pay
Airtime
Data
Betting
More
By Invitation Only

诚邀成为
Shield Pay 体验官

Shield Pay 内测 · 尊享限量席位
买家担保 · 卖家免拒付,买卖都放心
买家资金 100% 担保托管
卖家免除恶意拒付风险
专属邀请码 · 可转赠亲友
立即领取席位
触达策略转化率最高但最打扰。频次每用户每日最多 1 次,点 × 关闭后 7 天不再弹,累计关闭 3 次永久不弹。圈定仅对未开通担保资格的用户展示。落点点「立即领取席位」进 B-1
C-5Facebook 帖子品牌招募海报 · 限量席位
9:41
OPay
Sponsored · 2h ·
Introducing Shield Pay — safe trading for everyone. And we're inviting a select few to lead the way as Shield Pay Ambassadors: enjoy Shield Pay protection, exclusive perks, and help shape the future of trade on OPay. Limited seats — by invitation only. 🛡️
#ShieldPay #ShieldPayAmbassador #OPayBeyondBanking
Shield Pay
SHIELD PAY
AMBASSADOR
BY INVITATION ONLY
◆ LIMITED · 500 SEATS ◆
OPayShield PayBeyond Banking
👍❤ 2,384312 comments · 1.1K shares
Like
Comment
Share
触达策略唯一的站外拉新渠道,Sponsored 付费投放,兼做品牌声量。这批用户不带邀请码,因此落到的是 B-1n(空输入框 + 「先排队」入口),基本都会走排队分支 —— 排队页的分享插队机制主要靠这里喂量。